Alzheimer’s Services of the Crescent City’s web site is a virtual meeting place and clearing house of information for the Alzheimer’s caregiving public. They use the web site to make a difference in the lives of Alzheimer’s victims and their families through a forum, caregiver Hotline, chat room, resource page with useful links, a user-friendly interface and helpful articles available for download.

The Comic Book Project is a nationally recognized art-based literacy initiative hosted by Columbia University in partnership with Dark Horse Comics (Star Wars, Shrek). The goal of the project is to help inner-city youths write and design original comic books, then publish them for other children in the community to use as learning and motivational tools. They were chosen because of the way they use their web site to display students’ artwork in the “student galleries” section, sell actual comic books that children in the program have created, promote the work of the students and give site visitors the opportunity to contribute to the project.

The mission of Patient Advocate Solutions is to help guide people through the healthcare maze. On any given day, the company will help a consumer resolve an insurance claim their insurance company is refusing to pay, or enroll a senior citizen or the working poor into the patient assistance programs pharmaceutical manufacturers offer but don't publicize. They were chosen because of the way they use their web site as an educational tool that allows visitors to access their services, resources for additional information on various healthcare issues and the ability to download relevant forms and documents directly from the site.

A Unity System is the first minority-owned supplier of PCs in major retail stores. The mission of AUS is to bridge the digital divide between ethnic and income groups. Their web site allows shoppers to browse and purchase products online, along with providing easy access to customer service and technical support. The committee was impressed by the way the company uses its site to promote its message of diversity and the power of business to encourage diversity. In addition, the site allows the company to reach schools, universities and non-profit organizations in a way it cannot through its traditional retail channels.